Toy Watch

Toy Watch

Toywatch was first founded in 2005 in Italy by watch enthusiast Marco Mavilla. He has a huge collection of designer watches from all the famous Swiss watch manufacturers but wanted to create a luxury time piece at affordable prices. By 2006 the Toywatch brand was picked up by US watch enthusiast Randy Gordon who formed the company Toywatch USA specifically to distribute and retail the brand.

In such a short space of time Toy Watch has become massively popular throughout the world and their wide range and collection of watches alongside their competitive price structure has made them the must have accessory. Many celebrities have been seen wearing the brand including Michael Jordan, Michelle Obama, Fearne Cotton and Sandra Bullock.

The Toywatch range has been split into several distinctive categories. The Plasteramic Watch Collection, stained glass Plasteramic watches, mini and luxury plasteramic watches, and neon and oversize plasteramic watches.

To compliment the plasteramic ranges Toywatch also produce the Heavy Metal Watch Collection, Jelly Watches, alongside mini Jelly watches, Mother of Pearl and Safari, Tattoo, Skeleton and strong ranges and most recently they have released the ceramic watch range taking influence from the Chanel and Dior ceramics.

Jelly

The Jelly models feature a strap that is made out of Silicone Plastic and is split into 5 different collections. The Jelly Looped model has a large hole in the strap on both sides where it meets the main bezel. The Jelly Army models have a strap and bezel coloured in camouflage colours made up of black, green and brown. The Jelly Tattoo model is made up of watches that feature bright coloured traditional tattoo styles. The Jelly Flag range is really cool and features the national flag of different countries to the watches face and lastly the Jelly Disco model which features a flourescent plasteramic coating that glow in the dark.

Fluo

The Fluo range features a plasteramic strap with a quartz movement and 39mm watch case and is split into two collections. The Fluo mood has white strap with the glass face of the watch coloured in a stained glass style and the Fluo Disco model which is available in several illuminous colours.

Chrono

The chrono range is made up of three collections of Chronograph watches. The chrono baguette has a satin style strap with the watch case 40mm. The Chrono Mop models feature a polycarbonate strap with a 39mm chronograph watch case. Chrono PN has a clear polycarbonate strap and is available with several different colour fascias.

Crystal

The Crystal collection is made up of 5 styles of watch, with each piece having a clear polycarbonate strap, quartz movement and a 38mm watch bezel. They also feature a magnifying glass for the date movement.

Heavy Metal

The Heavy Metal collection have a clear polycarbonate strap with a steel insert running down the middle. They are available in different bezel sizes with some strongly resembling the classic Rolex Daytona.

Kris All Black

This collection is for those who love all black. The plasteramic strap and facia are both coloured in a dark black with the watch case 40mm wide.

Mavi Ceramic

This collection is made up of Chronograph watches that have a ceramic strap and butterfly clasp. The Watch case is 40mm wide.