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Now a premium denim cult label, the J Brand jean is synonymous with simplicity, sophistication and fit. The celebrity following includes every A-lister from Eva Longoria, Angelina Jolie, Cheryl Cole and Blake Lively all of whom have been spotted in many styles from the J Brand collection. The range of cuts and fits include the sellout Love Story kick flare and new boyfriend loose jean, check out the Spring Summer Collection new to Choice store...